I recently had the wonderful opportunity to take “The Megan Show” to my alma mater, CSU, Chico and participate in a discussion. The discussion was about “The Future of the Farm”. I was lucky to have David Robinson Simon the Author of Meatonomics as a discussion partner. I felt that Mr. Simon and I contrasted nicely and it made for an interesting conversation.
It always makes for a fun and lively conversation when two polar opposites sit down to discuss an issue both are passionate about. Being a cattle rancher, obviously I feel very strongly about what I do. Mr. Simon is a vegan and based on my own experiences and others I know, one must feel very strongly to maintain that lifestyle (it was really hard for me and I failed).
Mr. Simon spoke first. He had a powerpoint that basically outlined his book. Some of the slides had pictures that painted animal agriculture in a poor light. They say pictures are worth a thousand words, but unfortunately they often only tell part of a story. Because agriculture has typically kept our barn doors shut, we have left ourselves open to misunderstandings like this.
While I did disagree with Mr. Simon about several issues, Ag Gag, factory farming, and ag terrorism being a few. I was surprised about how many issues we held similar views on. For example eating “local” might not always be the most efficient and grass-finished beef is not always the most sustainable method in beef production.
I felt like this discussion was time well spent. Being able to sit down and have a conversation with people that don’t always agree with me helps me become a better communicator and helps agriculture open our barn doors. Getting to interact with an audience enhances the experience for everyone; personal connections are made, passions shared. If agriculture wants to engage with our public we simply must take every opportunity, that is why I was disappointed in the College of Agriculture.
There were only two agriculture students (thanks guys!) in attendance and no staff or faculty. Our industry leaders need to make sure our students and future ag leaders are being exposed to and urged to have conversations with our public. Our leaders are the ones that need to set that example. A huge part of why I am able to speak and engage the public is because I saw my professors do that.
Although I was excited to have the opportunity to participate in this discussion and give back to the University that helped shape who I am (and I’d do it again in a hot second), it worried me that there was a low ag turn-out and Dr. Jones had no success finding someone from the College of Ag to participate. If agriculture is serious about transparency and engaging our public our local leaders must do a better job of setting that example or they run the risk of “The Megan Show” doing for them – scary thought, huh?